Strange things are happening on Facebook today. On several (but not all) of the pages we look after the profile images no longer display properly. I discovered that the profile pictures had lost their ‘Scale to fit’ option setting. More
I’ll try to be civil. Facebook’s in flux, and the best we can do is sit back and enjoy the ride.
Their latest trick is to pick a page your page is following and spam your page’s feed with every single thing that page likes. More
The article (link below) asserts that the latest Facebook changes implemented on September 20 are for the good. I’ve heard nothing but howls of dismay from page owners whose pages no longer get seen by a large number of their followers. So I disagree with the article’s basic premise and this is why: More
Researching another post I came across this little gem from September 9. The article suggests that posts to Facebook via third party apps can reduce their reach by up to 88%. Originally data from the use of Hootsuite and Tweetdeck were used as examples, but the data was later withdrawn. There’s been no follow up to explain why.
If you use a third party App, you might like to run a little experiment or two of your own to check the efficacy of your campaigns.
Facebook’s fourth quarter’s earnings will be even more interesting than this past quarters results due to be disclosed today. Will the recent changes to how people see the Facebook Pages they follow have an impact on the next quarter’s earnings? More
Facebook has decreased the reach of pages. We’ve been monitoring this for the past couple of weeks, and there’s been a definite reduction in organic reach and virality of new posts on Facebook pages. More
While we wait for the long overdue new Flickr interface, has anyone noticed you can now view your Facebook pictures full screen? There’s a subtle little icon in the top right of your pictures when you hover over them.
Another recent Facebook innovation that may have gone unnoticed is the automatic inclusion of any copyright information embedded in the picture files you upload. Most people won’t have copyright information buried in their pictures but if you do it appears in the image description. For once it’s a Facebook change that’s good.